Are you contemplating market expansion for your organization, but aren’t sure how to get access and traction with your product or service? Perhaps, you’ve expanded to a new market recently, but are not yet resonating with your target audience? When asked ‘what you do and how you’re different’, do you find that your sales, service…Read More
Imagine standing on the roof of a 10 story building. If you had the vision make-up of an eagle, you could see an ant crawling on the ground. From it’s perch at the top of trees, or in flight, eagles can catch sight of a rabbit up to 2 miles away. And, when the…Read More
What does the word portfolio mean to you? The phrase portfolio can conjure up thoughts of your personal investment portfolio or even, the person who’s entrusted to oversee your personal assets. The entire first page of search results behind the phrase portfolio management delivers items pertaining to investment services or the ‘art or science of matching investment choices to specific objectives’ within one’s…Read More
At the end of this short article, I am going to kindly request 30 seconds of your precious time. Here’s why. Approximately a year ago, I surveyed a large segment of executives, business owners and leaders to hone-in on the top challenges for 2015. After the opportunity to tally the insight and get ‘under the…Read More
If you’re like most organizations, several things are happening at a rapid pace during the first quarter of the year. For one, you may be into the weeds on completing the year-end process and reporting. However, you’re probably going to shift very quickly into activating your growth strategy for 2016, if you have one. Within…Read More
Did I happen to catch you in one of your final off-site strategy sessions? Maybe you’re heavy into whiteboarding sessions, department reviews or perhaps, rounding the edges on what will be your go-forward strategy for 2016? If so, perfect timing! As 2015 runs down the final stretch, I thought it would be timely to explore…Read More
Recently, two statistics caught my eye. Not only do they signal missed opportunity and blatant underperformance, but more importantly, they reveal a ‘door’ that is wide open for your organization to make your move. Kaplan and Norton reports that 90% of organizations fail to successfully implement their strategies. Even more, the Economist Intelligence Unit shares that…Read More
Being prepared for an earthquake or tornado is extremely difficult given how fast they strike, with little to no warning at all. Essentially, you are given a few minutes to grab your family and get to an area of cover, pray and hope for the best. Couple the sudden factor and sheer power of these…Read More
Most teams and businesses find revenue building to be the ultimate uphill climb. They almost always struggle as a pack on the hill, side-by-side, trying to power forward against what seems to be a Tour de France-like incline and headwind. While the uphill climb to generate leads and acquire new customers certainly makes the list of…Read More
Before you move too quickly into strategy development or major organizational change for 2015, I encourage you to ponder an important question. Do you know what stage your business is in? I prepared the chart pictured above as an example to illustrate four possible stages (with hypothetical sales volumes) in which a business might progress…Read More
Founder Todd Garreston
With over 15 years of experience leading market share growth initiatives of top consumer brands in Fortune 500 and privately-held business environments, Todd Garretson advises and helps organizations identify new growth potential, craft strategy that moves people to action and enhance overall performance.
Having a passion for helping people and organizations to unlock dormant growth potential, Todd writes and speaks for audiences in three core areas: business growth strategy, leadership and personal / professional growth.
Residing in Atlanta, GA with his wife, Lauri, and their four children, weekends and free time are spent with family, coaching youth sports, and sharing his passion for fitness and nutrition.